Boeing (Airline company) - EssayCombo.com

To better understand the impacts of logistics operations on business activities such as customer service, economies, market share, new product launch, risk management, or supply chain design. The goal of this assignment is to describe in detail the logistics strategies and systems of a selected company which focuses on how it uses logistics operations to achieve strategic business, customer, market, and revenue/profitability goals. Companies should be selected based on the team members interest and access to public data on the corporation, industry, and markets. This assignment is to focus on a specific business/supply chain change, issue or opportunity and how companies are using logistics operations to “answer” each as well as increase overall customer service expectations, market share, and/or operational efficiency. The project is not a general informational overview of a company, its industry, market, products, or sector but to be the team’s analysis of how well or poorly their logistics operations is integrated into overall business strategy.
Student will select an instructor approved company for analysis. Any publicly traded company may be selected so long as it has a strong consumer and market presence (domestically or internationally) and employs a large supply chain organization (contracted, private, or hybrid) to support its customers and products/services. Teams will complete a written analysis of their chosen company reviewing;
1. Company’s background and history (1-2 pgs.)
2. Logistical organization type (contracted, private, hybrid) (1-1.5 pgs.)
The expected deliverable will be 10-16 letter-sized (8 ½” x 11”), 1.5 line spacing, type-written pages using 10-12 pt. Arial, Calibri, Times New Roman, Verdana, or similar font. Page limit does not include the coversheet, reference listing, or appendices/attachments used in the write-up. All team write-ups will need to cite sources used in the text as well as providing a detailed reference list at the end using American Psychological Association (APA) format.

I have attached all the general instructions for the writer. Please follow the spacing accordingly and write enough.

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