Qualitative Data Analysis- Interpretive Phenomenological Analysis

he purpose of the qualitative data analysis coursework is for students to demonstrate their understanding of qualitative research methods. This will be achieved by demonstrating knowledge of methods of data collection and methods of data analysis as applied to qualitative psychological research commonly conducted in the UK. Students are asked to work in small groups to design an interview schedule for a study concerning ‘taking regular physical activity’. Each student needs to take part in TWO interviews with MSc student colleagues (once as an interviewee, once as the interviewer). Students are then required to produce a transcript of an interview and share this within their group. Each student will conduct an analysis of a total of TWO transcripts. This textual/transcript data will be analysed independently by each student using either Interpretative Phenomenological Analysis (IPA) or Discourse Analysis (DA).

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